Catalina Laboratory Products needed an e-commerce solution to sell and quote their high-quality laboratory cabinets, fume hoods, and accessories for clients in medical, pharmaceutical, food and beverage, construction, and cosmetics. They also wanted the ability to easily update content and add and adjust pricing for their products.
The end product was a lightweight, custom WordPress build that accurately reflected the new brand and was easy to update and manage for the client. It also streamlined the process of obtaining a custom quote, purchasing, and user experience, resulting in a higher conversion rate.